Джерело:
Advertising Age - Latest News
Дата публікації:
10/05/2021 18:27
Постійна адреса новини:
http://www.vsinovyny.com/7836091
Getting to ‘acceptance’ over the death of the cookie
10/05/2021 18:27 // Advertising Age - Latest News
With the impending end of cookies, data-driven marketers know this transition time is crucial to plan long-term strategies. But some brands are lagging behind their competitors, even though the industry has been predicting this privacy shift for some time. The answer is to adapt quickly and look at new ways to build relationships with customers.
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